5 Color Palette For Digital Marketing Agency Brand Logo Text Color #191 E3 B Logo Background Color #Fbdb31, Create Colors For Web Design
About This Color Palette
### Color Palette for Digital Marketing Agency
#### Palette Description:
This color palette is designed for a digital marketing agency, providing a modern and vibrant aesthetic that balances professionalism with creativity. The deep navy blue (
#191E3B
) serves as a strong anchor for the brand’s text, symbolizing trust and reliability. The lively yellow (
#FBDB31
) offers a bright background that radiates energy and optimism. Complementing these are four additional colors that enhance the overall visual appeal, making it perfect for web design and logo applications.
---
1. **Midnight Blue**
- **Hex Code:**
#191E3B
- **Description:** A deep navy blue that conveys professionalism and trustworthiness. Ideal for text or primary elements in the logo.
2. **Sunshine Yellow**
- **Hex Code:**
#FBDB31
- **Description:** A vibrant yellow that brings warmth and positivity. Perfect as a background color to capture attention and create a cheerful atmosphere.
3. **Coral Orange**
- **Hex Code:**
#FF6F61
- **Description:** A lively coral shade that adds a touch of energy and creativity. Great for accents and call-to-action buttons.
4. **Teal Blue**
- **Hex Code:**
#008C9E
- **Description:** A refreshing teal that represents innovation and clarity. Suitable for secondary text or graphical elements.
5. **Charcoal Gray**
- **Hex Code:**
#4A4A4A
- **Description:** A versatile gray that provides balance and sophistication. Works well for body text and backgrounds, enhancing readability.
6. **Soft White**
- **Hex Code:**
#F9F9F9
- **Description:** A clean, soft white that offers contrast and lightness. Ideal for backgrounds, ensuring that other colors stand out and maintaining a modern look.
---
This palette combines boldness with subtlety, making it suitable for a digital marketing agency that wants to convey a strong brand identity while remaining approachable and innovative.
Overview
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Dark Knight
#191E3B
Emoji Yellow
#FBDB31
Pastel Red
#FF6F61
Waikiki
#008C9E
Shady Character
#4A4A4A
Doctor
#F9F9F9
Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio