#005B96
Primary Blue
#FF6F61
Warm Coral
#A8E6CE
Soft Mint
#FFD54F
Golden Yellow
#3C3C3C
Deep Charcoal
Palette Description
<Ikigai Art Supplies>
1. Primary Blue -
#005B96
- A calming and trustworthy blue representing creativity and stability, ideal for the main brand color.
2. Warm Coral -
#FF6F61
- A vibrant coral that conveys energy and passion, perfect for secondary elements and calls to action.
3. Soft Mint -
#A8E6CE
- A refreshing mint green that symbolizes growth and tranquility, suitable for backgrounds and highlights.
4. Golden Yellow -
#FFD54F
- A cheerful yellow that evokes optimism and creativity, can be used for accents and promotional materials.
5. Deep Charcoal -
#3C3C3C
- A strong and sophisticated charcoal for typography and grounding elements, providing contrast and readability.
Color Palette Description:
The “Ikigai Art Supplies” color palette embraces a balance of creativity and professionalism, aligning with the brand’s focus on art supplies and stationery. The primary blue instills trust, while the warm coral adds a spark of creativity. The soft mint promotes a sense of calm and growth, golden yellow injects positivity, and deep charcoal offers a strong foundation for text and design elements.
Usage Recommendations:
- Primary Blue: Use as the main brand color for logos, website headers, and major product packaging.
- Warm Coral: Ideal for buttons, promotional banners, and highlight features.
- Soft Mint: Perfect for backgrounds, product labels, and social media posts to create a soothing visual experience.
- Golden Yellow: Utilize for accent details, sale tags, and any areas requiring attention.
- Deep Charcoal: Best for all text elements, ensuring legibility and contrast against lighter colors.
Follow-Up Questions:
- What specific products or themes does “Ikigai” want to emphasize in its branding?
- Are there any existing brand colors or design elements that should be incorporated or avoided?
- What target audience is “Ikigai” aiming to attract (e.g., artists, students, professionals)?
- Do you have any preferences for the overall mood or tone of the branding?