Fresh Front Cleaning
About This Color Palette
<Fresh Front Cleaning>
1. Primary Blue -
#06A4FF
- A bright and inviting blue that conveys trust, reliability, and approachability, perfect for a service-oriented business.
2. Clean White -
#FFFFFF
- A crisp and clean white that symbolizes purity and cleanliness, enhancing the approachable feel of the brand.
3. Soft Gray -
#B0B0B0
- A light gray that adds sophistication and balance to the palette, suitable for text and backgrounds, enhancing the expert feel.
4. Energetic Orange -
#FF6F20
- A warm, vibrant orange that adds an element of enthusiasm and energy, ideal for call-to-action elements on the website and social media.
5. Dark Navy -
#003B5C
- A deep navy blue that provides contrast and can be used for text or backgrounds, reinforcing the professional and expert aspect of the brand.
Color Palette Description:
The updated “Fresh Front Cleaning” color palette maintains the bright primary blue ( #06A4FF ) for trust and approachability. The clean white adds purity, while soft gray introduces sophistication. An energetic orange replaces the previous green, adding warmth and enthusiasm to attract attention, especially in call-to-action areas. Dark navy offers depth and contrast, suitable for text or website backgrounds.
Usage Recommendations:
- Primary Blue: Use prominently in the vehicle wrap and website header to establish brand identity.
- Clean White: Ideal for backgrounds on the website and social media, ensuring clarity and cleanliness.
- Soft Gray: Recommended for text, secondary elements, or backgrounds to create balance without overwhelming the primary colors.
- Energetic Orange: Use for buttons, highlights, and promotional graphics on the website and social media to encourage interaction.
- Dark Navy: Apply for footer sections, backgrounds, or text to provide a professional contrast against lighter colors.
Follow-Up Questions:
- Do you feel the energetic orange is a good fit for your brand’s image?
- Would you like to incorporate any additional accent colors or textures for the vehicle wrap design?
- Are there any specific elements or features you want to emphasize on your website or social media?
Overview
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Primary Blue
#06A4FF
Clean White
#FFFFFF
Soft Gray
#B0B0B0
Energetic Orange
#FF6F20
Dark Navy
#003B5C
Color Wheel Distribution
Harmony Analysis
Dominant Temperature
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Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio