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Site & See Studios Palette

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Primary Color #003C5C
Secondary Color #5A9BD5
Highlight Color #1DA1F2
Light Color #F4F9FC
Accent Color #FF6B35
#003C5C Primary Color
#5A9BD5 Secondary Color
#1DA1F2 Highlight Color
#F4F9FC Light Color
#FF6B35 Accent Color

Site & See Studios Palette

About This Color Palette

Here’s an improved color palette refined for a web development studio called “Site & See Studios,” reflecting a professional yet slightly conversational tone:

 <Site & See Studios Palette>
1. Primary Color - 
                            
                            #003C5C
                         - A deep ocean blue that conveys professionalism and trust, ideal for a tech-oriented brand.
2. Secondary Color - 
                            
                            #5A9BD5
                         - A sky blue that complements the primary color and adds a welcoming and friendly touch.
3. Highlight Color - 
                            
                            #1DA1F2
                         - A bright, energetic blue that brings a modern feel and is perfect for interactive elements or key highlights.
4. Light Color - 
                            
                            #F4F9FC
                         - A soft, airy off-white that creates a clean backdrop, enhancing readability and providing a sense of space.
5. Accent Color - 
                            
                            #FF6B35
                         - A vibrant coral that adds warmth and enthusiasm, ideal for calls to action or dynamic elements.

Description of the Palette:

This refined palette combines a professional deep blue as the primary color with lighter complementary shades that maintain an approachable and modern feel. The bright highlight blue adds energy and a contemporary edge, while the soft off-white serves as a clean and spacious background. The coral accent adds the warmth necessary for a conversational tone.

Usage Recommendations:

  • Primary Color ( #003C5C ): Use for logos, main headers, and key branding elements to establish a strong identity.
  • Secondary Color ( #5A9BD5 ): Ideal for backgrounds, secondary buttons, and infographics, providing a friendly contrast to the primary color.
  • Highlight Color ( #1DA1F2 ): Use for hover effects, active links, and important information to draw attention dynamically.
  • Light Color ( #F4F9FC ): Perfect for backgrounds, card designs, and areas needing clarity and spaciousness.
  • Accent Color ( #FF6B35 ): Use selectively for buttons, alerts, or key calls to action to prompt user engagement and interaction.

Follow-up Questions:

  1. What particular emotions or values do you want to evoke in your audience through this palette?
  2. Are there any specific design elements or existing materials that you want to integrate with this new color palette?
  3. Would you like to explore any additional colors or shades to enhance this palette further?
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Overview

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Logo Variations

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BrandName
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Business Card

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BrandName

John Doe

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john.doe@brandname.com

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www.brandname.com

Type Scale

Heading 1

Bold / 48px

Heading 2

Bold / 36px

Heading 3

Bold / 30px

Heading 4

Bold / 24px

Body text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Regular / 16px

Article Layout

Design Trends

The Future of Color

Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.

"Color is a power which directly influences the soul."

Why it matters

Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.

Abstract

Composition #01

variables.css

        

Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.

Original Palette

Protanopia

Red-blind (approx. 1% of men)

Deuteranopia

Green-blind (approx. 1% of men)

Tritanopia

Blue-blind (very rare)

Achromatopsia

Total color blindness (monochromacy)

Primary Color

#003C5C

Secondary Color

#5A9BD5

Highlight Color

#1DA1F2

Light Color

#F4F9FC

Accent Color

#FF6B35

Color Wheel Distribution

Harmony Analysis

Dominant Temperature

--

Harmony Type

--

Analyzing color relationships...

Color Values (HSL)

Select Background

Select Text Color

Contrast Analysis

Aa

The quick brown fox jumps over the lazy dog.

Contrast Ratio --

Normal Text

WCAG AA --
WCAG AAA --

Large Text

WCAG AA --
WCAG AAA --

Understanding WCAG Scores

Normal Text

  • AA requires 4.5:1 ratio
  • AAA requires 7.0:1 ratio

Large Text (18pt+ or 14pt+ bold)

  • AA requires 3.0:1 ratio
  • AAA requires 4.5:1 ratio

What would you like to do?

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Current Palette

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Secondary Color
Highlight Color
Light Color
Accent Color

Site & See Studios Palette

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