Final Color System
About This Color Palette
Your final color system presents a clear and organized approach to your brand’s visual identity. Here’s a breakdown of how this setup can be improved and refined while maintaining its effectiveness:
Current Setup Review:
- Brand Colors (Unchanged):
- Black ( #000000 ) and White ( #FFFFFF ): Classic and versatile, perfect for typography and backgrounds.
- Cobalt Blue ( #0031FF ): A strong accent color that can work well for calls to action or highlights.
- ME Triangle (Revised for Clarity):
- Personal (Purple): Both options ( #6A0DAD and #8B5CF6 ) are good. Consider using #6A0DAD as the primary and #8B5CF6 as a secondary or accent to create depth.
- Business (Deep Blue): Similar reasoning applies; choose one as the primary color and the other as a secondary option for variation in branding materials.
- Relationship (Orange): The chosen orange ( #F77500 ) is vibrant and engaging, effectively representing warmth and connection.
- Traffic Light (Unchanged):
- The traffic light colors are well-defined and clear in their communication of status. They offer a straightforward visual cue and align well with the other colors.
Suggestions for Improvement:
- Color Harmony:
- Contrast: Ensure that the purple, deep blue, and orange have sufficient contrast with the black and white backgrounds for readability. You may want to test these colors in different contexts (e.g., web, print) to ensure they maintain visibility.
- Tints and Shades: Consider creating lighter tints or darker shades for each of the ME Triangle colors to expand your palette. This can help with creating depth and visual hierarchy in your designs.
- Usage Guidelines:
- Develop a set of guidelines on how and when to use each color. This can help maintain consistency across different applications, ensuring that each area of life is visually distinct yet cohesive.
- Accessibility:
- Ensure that your color choices meet accessibility standards (like WCAG) for contrast. This ensures that your designs are usable by individuals with visual impairments.
- Secondary Palette:
- You might consider adding a secondary palette with complementary colors that can be used for backgrounds, accents, or illustrations. This could include softer or more muted versions of the main colors to create a more dynamic visual experience.
Revised Color Palette:
< Final Color System >
1. Brand Black -
#000000
- A classic color providing depth and contrast.
2. Brand White -
#FFFFFF
- A clean, neutral color for backgrounds and typography.
3. Brand Cobalt Blue -
#0031FF
- A vibrant accent color suitable for highlights and calls to action.
4. Personal (Primary) -
#6A0DAD
- A rich royal purple representing creativity and spirituality.
5. Personal (Secondary) -
#8B5CF6
- A lighter purple for added depth and variation.
6. Business (Primary) -
#1D4ED8
- A deep blue symbolizing trust and professionalism.
7. Business (Secondary) -
#1E3A8A
- A darker blue for contrast and depth.
8. Relationship -
#F77500
- A vibrant orange reflecting warmth and enthusiasm.
9. Traffic Good -
#00A11A
- A fresh green signifying positive status.
10. Traffic Warning -
#FABA2C
- A bright yellow indicating caution.
11. Traffic Bad -
#ED3004
- A bold red representing negative status.
Conclusion:
This setup is strong and allows for flexibility while maintaining a clear identity across different areas of life. By incorporating the suggestions above, you can enhance the overall effectiveness of your color system.
Would you like to explore specific applications of this color palette, such as in UI design or marketing materials? Or do you have any particular design challenges you need assistance with?
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
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Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Shades & Tints
Explore lighter variations (tints) and darker variations (shades) of each color. Click any color to copy its hex code.
Black
#000000
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)White
#FFFFFF
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Vivid Blue
#0031FF
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Wild Violet
#6A0DAD
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Candy Grape Fizz
#8B5CF6
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Butternut Squash
#F77500
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Flying Fish Blue
#1D4ED8
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)One Minute to Midnight
#1E3A8A
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Traffic Good
#00A11A
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Vibrant Honey
#FABA2C
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Traffic Bad
#ED3004
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio