Give Me A Color Palette For An Entire Brand That Creates Funny Party Games And Family Games. I Would Like It To Be Based Primarily Off Purple And Green.
About This Color Palette
Certainly! Here’s a style guide based on the “Playful Purple & Green” color palette, including suggestions for typography, imagery, and overall design principles to align with your brand identity.
Style Guide: Playful Purple & Green
1. Color Palette
- Primary Colors:
- Vivid Purple ( #8A2BE2 )
- Bright Green ( #32CD32 )
- Secondary Colors:
- Lilac ( #D8BFD8 )
- Lime Green ( #00FF00 )
- Electric Purple ( #BF00FF )
2. Typography
- Headings:
- Font Family: Montserrat Bold
- Font Size: 24-36pt
- Color: Vivid Purple
- Subheadings:
- Font Family: Montserrat Semi-Bold
- Font Size: 18-24pt
- Color: Bright Green
- Body Text:
- Font Family: Open Sans
- Font Size: 14-16pt
- Color: #333333 (Dark Gray for readability)
- Accent Text:
- Font Family: Comic Sans MS (for playful elements)
- Font Size: 14-16pt
- Color: Electric Purple
3. Imagery
- Use playful and vibrant images that showcase people enjoying games and having fun.
- Incorporate illustrations that feature the brand colors, especially purple and green, to create a cohesive look.
- Opt for designs that include whimsical elements, such as cartoonish characters or playful graphics.
4. Logo Usage
- The logo should primarily use Vivid Purple or Bright Green as the base colors.
- Ensure the logo is used on a white or light background for maximum visibility.
- Maintain clear space around the logo to keep it distinct from other elements.
5. Design Principles
- Playfulness: Emphasize fun and joy in all design elements, from marketing materials to packaging.
- Consistency: Use the chosen color palette and typography across all platforms to create brand recognition.
- Accessibility: Ensure all text is readable against color backgrounds, with sufficient contrast.
- Engagement: Foster interaction with playful and inviting layouts, encouraging users to engage with the content.
6. Example Applications
- Business Cards: Use Vivid Purple for the background with white or Bright Green text.
- Packaging: Incorporate all colors in a playful layout, showcasing the brand’s personality.
- Website: Utilize sections with alternating colors (e.g., a lilac section followed by lime green) to keep the user engaged.
Would you like any additional details or specific examples of how to implement this style guide?
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Violet
#8A2BE2
Monstrous Green
#32CD32
Tamed Beauty
#D8BFD8
Green
#00FF00
Neon Purple
#BF00FF
Carbon
#333333
Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio