Here’s the updated color palette for the construction company, incorporating your requested changes while maintaining the overall theme:

1. Midnight Navy is retained with the same hex code: #191970 .
2. Steel Gray remains the same: #808080 .
3. Safety Orange stays the same: #FF6600 .
4. Concrete is kept unchanged: #F2F2F2 .
5. A new color, Crimson Red, has been added with the hex code: #C30000 .

Here’s the JSON representation of the updated color palette:

json
{
  "palette_name": "Construction Company Color Palette",
  "colors": [
    {
      "name": "Midnight Navy",
      "hex_code": "
                            
                            #191970
                        "
    },
    {
      "name": "Steel Gray",
      "hex_code": "
                            
                            #808080
                        "
    },
    {
      "name": "Safety Orange",
      "hex_code": "
                            
                            #FF6600
                        "
    },
    {
      "name": "Concrete",
      "hex_code": "
                            
                            #F2F2F2
                        "
    },
    {
      "name": "Crimson Red",
      "hex_code": "
                            
                            #C30000
                        "
    }
  ]
}

This updated palette maintains the strong and professional feel suitable for a construction company while introducing a bold new color.

Would you like to make any further adjustments or explore additional color options?