Based on your query for a website selling used EPD displays, I’ve created a color palette that emphasizes the white products while providing a clean and professional look. Here’s the color palette:

json
{
  "palette_name": "Minimalist Display",
  "colors": [
    {
      "name": "Pure White",
      "hex_code": "
                            
                            #FFFFFF
                        "
    },
    {
      "name": "Slate Gray",
      "hex_code": "
                            
                            #708090
                        "
    },
    {
      "name": "Charcoal",
      "hex_code": "
                            
                            #333333
                        "
    },
    {
      "name": "Sky Blue",
      "hex_code": "
                            
                            #87CEEB
                        "
    },
    {
      "name": "Soft Yellow",
      "hex_code": "
                            
                            #FFFACD
                        "
    }
  ]
}

Palette Description:

The “Minimalist Display” palette consists of a dominant Pure White to highlight the products effectively. Slate Gray and Charcoal provide depth and contrast while maintaining a modern aesthetic. Sky Blue introduces a touch of color that is calming and inviting, and Soft Yellow adds warmth without overwhelming the overall look. This palette is designed to ensure that the white products stand out prominently against the background.

Would you like to explore specific design elements or additional colors for particular sections of your website?