### Color Palette for Performance Marketing Agency

#### Palette Description:
This color palette is designed to convey energy, trust, and professionalism, making it perfect for a performance marketing agency. The vibrant colors reflect creativity and dynamism, while the more subdued tones establish a foundation of reliability and expertise.

#### Color Palette:

1. **Electric Blue**
   - **Hex Code:** 
                            
                            #007BFF
                        
   - **Description:** A bright and engaging blue that symbolizes trust and dependability, ideal for branding that aims to instill confidence.

2. **Vibrant Orange**
   - **Hex Code:** 
                            
                            #FF6F20
                        
   - **Description:** A bold orange that exudes energy and enthusiasm, perfect for attracting attention and driving action in marketing materials.

3. **Fresh Green**
   - **Hex Code:** 
                            
                            #28A745
                        
   - **Description:** A lively green that represents growth and success, suitable for highlighting positive results and progress.

4. **Deep Charcoal**
   - **Hex Code:** 
                            
                            #343A40
                        
   - **Description:** A strong, versatile charcoal that adds sophistication and professionalism, grounding the palette and providing contrast.

5. **Bright Yellow**
   - **Hex Code:** 
                            
                            #FFC107
                        
   - **Description:** A cheerful yellow that signifies optimism and creativity, enhancing visual appeal and drawing focus to key messages.

6. **Soft Gray**
   - **Hex Code:** 
                            
                            #F8F9FA
                        
   - **Description:** A light, neutral gray that offers balance and calmness, serving as a background that allows other colors to pop without overwhelming the viewer.

This palette works well across various branding elements, including logos, websites, and promotional materials, ensuring a cohesive and impactful visual identity for a performance marketing agency.