Luxury Travel Agency
About This Color Palette
<Luxury Travel Agency>
1. Primary Gold -
#D4AF37
- A rich, warm gold that symbolizes luxury, wealth, and sophistication. Ideal for the main branding elements and logo.
2. Deep Navy -
#001F3F
- A dark, calming blue that conveys trust, professionalism, and stability. Suitable for backgrounds and text to ensure readability.
3. Elegant White -
#FFFFFF
- A clean, crisp white that represents purity, simplicity, and elegance. Perfect for negative space and to create a sense of openness.
4. Emerald Green -
#50C878
- A vibrant green that signifies growth, harmony, and freshness. Can be used as an accent color in graphics and promotional materials to evoke adventure and nature.
5. Charcoal Gray -
#333333
- A sophisticated dark gray that adds depth and modernity. Useful for text, secondary elements, and to balance brighter colors without overwhelming the design.
This color palette is designed to evoke a sense of luxury and trust, making it suitable for a travel agency that caters to high-end clientele. The primary gold color acts as a focal point for branding, while the deep navy and elegant white provide a strong foundation for text and backgrounds. The emerald green adds a refreshing touch, appealing to the adventurous spirit of luxury travelers. Charcoal gray can be used strategically to enhance the overall sophistication of the design.
Would you like to explore specific applications of this palette, such as logo design or website layout? Or do you need variations for different marketing materials?
Overview
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Primary Gold
#D4AF37
Deep Navy
#001F3F
Elegant White
#FFFFFF
Emerald Green
#50C878
Charcoal Gray
#333333
Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio