Investment Banking Template Like Jp Morgan's
About This Color Palette
To export the color palette to Excel, you can follow these steps:
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Open Excel: Launch Microsoft Excel on your computer.
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Create a New Sheet: Start a new workbook or open an existing one where you want to add the color palette.
- Set Up Columns: In the first row, create headers for your columns. You might use:
- Column A: Color Name
- Column B: Hex Code
- Column C: Description
- Enter Data: Below the headers, enter the data from the color palette in each row. For example:
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Row 2: Navy Blue #002B5C A deep, professional blue that exudes confidence and authority. -
Row 3: Silver Gray #A7A8AA A sophisticated gray that conveys modernity and elegance. - Continue for each color in the palette.
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- Format the Cells (optional): You can format the cells to make the color codes visually representative:
- Select the cells in Column B (Hex Code).
- Right-click and choose “Format Cells.”
- Go to the “Fill” tab, select “More Colors,” and enter the HEX code to fill the cell with the corresponding color.
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Save the Workbook: Once you have entered all the data and made any desired formatting changes, save your workbook.
- Export as Required: If you need the file in a specific format (like CSV), go to “File” > “Save As” and choose your preferred format.
Would you like assistance with any specific features in Excel, such as conditional formatting or creating a chart using these colors?
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The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
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Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Shades & Tints
Explore lighter variations (tints) and darker variations (shades) of each color. Click any color to copy its hex code.
Marine
#002B5C
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Ultimate Grey
#A7A8AA
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Color Theory Analysis
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Harmony Analysis
Dominant Temperature
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Harmony Type
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Analyzing color relationships...
Color Values (HSL)
Background Color
Colors
Text Color
Colors
Preview & Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
AI Contrast Fix Suggestions
Suggests background & text tweaks to reach WCAG targets.
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Suggested pairs
Shortest hop that clears WCAG AA/AAA.
Understanding Contrast Ratios
4.5:1 (Level AA)
The minimum required contrast ratio for normal text to be considered accessible under WCAG 2.1 Level AA. For large text, the requirement is lower at 3.0:1. This is the standard target for most web content.
7.0:1 (Level AAA)
The "gold standard" for accessibility. Achieving a 7.0:1 ratio ensures that your text is readable even for people with significant vision loss. For large text, the AAA requirement is 4.5:1.
What counts as Large Text?
WCAG defines large text as anything 18pt (approx. 24px) or larger, or 14pt (approx. 18.66px) and bold or larger. Most headings fall into this category.
Why it matters
Proper contrast is essential for everyone, but especially for people with color blindness, low vision, or those viewing screens in bright sunlight.