Based on the provided hex codes and the company voice, I have created a color palette that reflects the themes of transformation, innovation, and a modern approach to work. Here is the expanded color palette:

json
{
  "palette_name": "Transformative Work Palette",
  "colors": [
    {
      "name": "Charcoal Black",
      "hex_code": "
                            
                            #1B1B1B
                        "
    },
    {
      "name": "Bright White",
      "hex_code": "
                            
                            #EEEEEE
                        "
    },
    {
      "name": "Teal Green",
      "hex_code": "
                            
                            #00F69E
                        "
    },
    {
      "name": "Sky Blue",
      "hex_code": "
                            
                            #008FFF
                        "
    },
    {
      "name": "Light Gray",
      "hex_code": "
                            
                            #D3D3D3
                        "
    },
    {
      "name": "Deep Blue",
      "hex_code": "
                            
                            #005A8D
                        "
    },
    {
      "name": "Vibrant Coral",
      "hex_code": "
                            
                            #FF6B6B
                        "
    },
    {
      "name": "Soft Yellow",
      "hex_code": "
                            
                            #FFEA00
                        "
    }
  ]
}

Palette Description

The “Transformative Work Palette” is designed to embody the ethos of Pocketknife Group (PKG). The deep and strong Charcoal Black symbolizes strength and authority, while the Bright White signifies clarity and transparency. The Teal Green and Sky Blue represent innovation and growth, reinforcing the idea of transforming work. Additional colors like Light Gray, Deep Blue, Vibrant Coral, and Soft Yellow add versatility and a modern touch, making it suitable for an infographic that communicates the company’s commitment to enhancing productivity and well-being.

What type of graphic design elements do you plan to incorporate with this color palette?