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Color Palette For Modern B2b Brand

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Midnight Blue #2c3e50
Slate Gray #636e72
Teal #2b7a78
Sandstone #d2b48c
Olive Green #6e7f3d
Copper #b87333
#2c3e50 Midnight Blue
#636e72 Slate Gray
#2b7a78 Teal
#d2b48c Sandstone
#6e7f3d Olive Green
#b87333 Copper

color palette for modern b2b brand

About This Color Palette

Color Palette for Modern B2B Brand:

1. Color Name: Midnight Blue
   Hex Code: 
                            
                            #2c3e50
                        
   Description: A deep and sophisticated blue representing professionalism and trustworthiness.

2. Color Name: Slate Gray
   Hex Code: 
                            
                            #636e72
                        
   Description: A neutral and versatile gray conveying stability and reliability.

3. Color Name: Teal
   Hex Code: 
                            
                            #2b7a78
                        
   Description: A fresh and modern teal shade symbolizing innovation and growth.

4. Color Name: Sandstone
   Hex Code: 
                            
                            #d2b48c
                        
   Description: A warm and earthy tone evoking a sense of approachability and authenticity.

5. Color Name: Olive Green
   Hex Code: 
                            
                            #6e7f3d
                        
   Description: A natural and calming green hue suggesting harmony and balance.

6. Color Name: Copper
   Hex Code: 
                            
                            #b87333
                        
   Description: A rich and elegant copper color reflecting sophistication and luxury.
C
Croma
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John Doe
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Overview

Welcome back, here's what's happening today.

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Features Pricing About

Build something amazing

Create stunning designs with our AI-powered color palette generator. Perfect for web, mobile, and print.

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Optimized for speed and efficiency.

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Intuitive interface for everyone.

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Logo Variations

B
BrandName
B
BrandName

Business Card

B
BrandName

John Doe

Creative Director

john.doe@brandname.com

+1 (555) 123-4567

www.brandname.com

Type Scale

Heading 1

Bold / 48px

Heading 2

Bold / 36px

Heading 3

Bold / 30px

Heading 4

Bold / 24px

Body text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Regular / 16px

Article Layout

Design Trends

The Future of Color

Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.

"Color is a power which directly influences the soul."

Why it matters

Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.

Abstract

Composition #01

variables.css

        

Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.

Original Palette

Protanopia

Red-blind (approx. 1% of men)

Deuteranopia

Green-blind (approx. 1% of men)

Tritanopia

Blue-blind (very rare)

Achromatopsia

Total color blindness (monochromacy)

Midnight Blue

#2c3e50

Slate Gray

#636e72

Teal

#2b7a78

Sandstone

#d2b48c

Olive Green

#6e7f3d

Copper

#b87333

Color Wheel Distribution

Harmony Analysis

Dominant Temperature

--

Harmony Type

--

Analyzing color relationships...

Color Values (HSL)

Select Background

Select Text Color

Contrast Analysis

Aa

The quick brown fox jumps over the lazy dog.

Contrast Ratio --

Normal Text

WCAG AA --
WCAG AAA --

Large Text

WCAG AA --
WCAG AAA --

Understanding WCAG Scores

Normal Text

  • AA requires 4.5:1 ratio
  • AAA requires 7.0:1 ratio

Large Text (18pt+ or 14pt+ bold)

  • AA requires 3.0:1 ratio
  • AAA requires 4.5:1 ratio

What would you like to do?

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Update Your Palette

Current Palette

Midnight Blue
Slate Gray
Teal
Sandstone
Olive Green
Copper

color palette for modern b2b brand

Try these examples: