Color Palette For A Professional Fintech Payments Company Specialized For Enterprise
About This Color Palette
Color Palette:
1. Color Name: Midnight Blue
Hex Code:
#191970
Description: Represents trust, stability, and professionalism in the fintech industry.
2. Color Name: Silver
Hex Code:
#C0C0C0
Description: Symbolizes sophistication, modernity, and innovation in the payments sector.
3. Color Name: Emerald Green
Hex Code:
#50C878
Description: Signifies growth, prosperity, and success for enterprise clients.
4. Color Name: Graphite
Hex Code:
#383838
Description: Adds a touch of elegance and refinement to the brand's visual identity.
5. Color Name: Platinum
Hex Code:
#E5E4E2
Description: Evokes a sense of luxury, exclusivity, and high quality in financial services.
6. Color Name: Royal Purple
Hex Code:
#6A0DAD
Description: Represents creativity, innovation, and uniqueness within the fintech industry.
7. Color Name: Steel Blue
Hex Code:
#4682B4
Description: Conveys professionalism, reliability, and security in payment solutions.
8. Color Name: Charcoal
Hex Code:
#36454F
Description: Adds a touch of sophistication and seriousness to the brand's image.
9. Color Name: Teal
Hex Code:
#008080
Description: Represents communication, clarity, and efficiency in enterprise payments.
10. Color Name: Pearl White
Hex Code:
#F5F5F5
Description: Symbolizes purity, transparency, and integrity in financial transactions.
11. Color Name: Navy
Hex Code:
#000080
Description: Reflects strength, authority, and professionalism in the fintech sector.
12. Color Name: Sage Green
Hex Code:
#9DC183
Description: Represents balance, harmony, and growth in financial technology solutions.
Overview
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
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Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Shades & Tints
Explore lighter variations (tints) and darker variations (shades) of each color. Click any color to copy its hex code.
Midnight Blue
#191970
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Silver
#C0C0C0
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Emerald Green
#50C878
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Graphite
#383838
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Platinum
#E5E4E2
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Royal Purple
#6A0DAD
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Steel Blue
#4682B4
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Charcoal
#36454F
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Teal
#008080
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Pearl White
#F5F5F5
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Navy
#000080
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Sage Green
#9DC183
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
--
Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio