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Corporate Branding Palette

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Primary Blue #0aadd5
Bold Red #c03927
Warm Gold #ffba31
Neutral Gray #7d7d7d
Soft White #ffffff
#0aadd5 Primary Blue
#c03927 Bold Red
#ffba31 Warm Gold
#7d7d7d Neutral Gray
#ffffff Soft White

Corporate Branding Palette

About This Color Palette

 <Corporate Branding Palette> 
1. Primary Blue - 
                            
                            #0aadd5
                         - A vibrant and trustworthy blue that conveys professionalism and reliability, ideal for the primary brand color. 
2. Bold Red - 
                            
                            #c03927
                         - A strong and energetic red that evokes passion and urgency, suitable for calls to action or highlighting important features. 
3. Warm Gold - 
                            
                            #ffba31
                         - A cheerful and inviting gold that represents positivity and success, perfect for secondary branding elements. 
4. Neutral Gray - 
                            
                            #7d7d7d
                         - A calm and balanced gray that can be used for backgrounds or typography, ensuring readability without overpowering other colors. 
5. Soft White - 
                            
                            #ffffff
                         - A clean and fresh white that provides a modern touch and enhances contrast, ideal for backgrounds and spacing. 

This color palette combines a professional blue with bold red and warm gold accents, creating a dynamic and cohesive look. The inclusion of neutral gray and soft white helps to balance the vibrancy of the primary and accent colors, ensuring versatility across various branding materials.

Follow-up Questions:

  1. What industry or sector does your brand operate in?
  2. Are there any specific emotions or values you want the color palette to convey?
  3. Do you have any existing branding materials that should be considered when creating this palette?
C
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Overview

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Logo Variations

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BrandName
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BrandName

Business Card

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BrandName

John Doe

Creative Director

john.doe@brandname.com

+1 (555) 123-4567

www.brandname.com

Type Scale

Heading 1

Bold / 48px

Heading 2

Bold / 36px

Heading 3

Bold / 30px

Heading 4

Bold / 24px

Body text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Regular / 16px

Article Layout

Design Trends

The Future of Color

Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.

"Color is a power which directly influences the soul."

Why it matters

Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.

Abstract

Composition #01

Download Files

PNG Image

Raster image format

Copy Code

variables.css

          

Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.

Original Palette

Protanopia

Red-blind (approx. 1% of men)

Deuteranopia

Green-blind (approx. 1% of men)

Tritanopia

Blue-blind (very rare)

Achromatopsia

Total color blindness (monochromacy)

Shades & Tints

Explore lighter variations (tints) and darker variations (shades) of each color. Click any color to copy its hex code.

Primary Blue

#0aadd5

Tints

(Mixed with white - lighter)

Original

Shades

(Mixed with black - darker)

Bold Red

#c03927

Tints

(Mixed with white - lighter)

Original

Shades

(Mixed with black - darker)

Warm Gold

#ffba31

Tints

(Mixed with white - lighter)

Original

Shades

(Mixed with black - darker)

Neutral Gray

#7d7d7d

Tints

(Mixed with white - lighter)

Original

Shades

(Mixed with black - darker)

Soft White

#ffffff

Tints

(Mixed with white - lighter)

Original

Shades

(Mixed with black - darker)

Color Wheel Distribution

Harmony Analysis

Dominant Temperature

--

Harmony Type

--

Analyzing color relationships...

Color Values (HSL)

Select Background

Select Text Color

Contrast Analysis

Aa

The quick brown fox jumps over the lazy dog.

Contrast Ratio --

Normal Text

WCAG AA --
WCAG AAA --

Large Text

WCAG AA --
WCAG AAA --

Understanding WCAG Scores

Normal Text

  • AA requires 4.5:1 ratio
  • AAA requires 7.0:1 ratio

Large Text (18pt+ or 14pt+ bold)

  • AA requires 3.0:1 ratio
  • AAA requires 4.5:1 ratio

What would you like to do?

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Update Your Palette

Current Palette

Primary Blue
Bold Red
Warm Gold
Neutral Gray
Soft White

Corporate Branding Palette

Try these examples: