Corporate Branding Colors
About This Color Palette
< Corporate Branding Colors >
1. Primary Color -
#252A2F
- A deep charcoal gray, providing a strong and professional foundation for the brand.
2. Secondary Color -
#0A4637
- A rich teal green, symbolizing growth and stability, perfect for highlighting key elements.
3. Secondary Color -
#227874
- A vibrant aqua blue, representing innovation and freshness, suitable for call-to-action buttons.
4. Accent Color -
#CE4226
- A bold coral red, evoking energy and passion, ideal for draws attention and creating urgency in marketing materials.
5. Accent Color -
#063351
- A dark navy blue that conveys trust and reliability, great for backgrounds or typography to enhance legibility.
6. Complementary Color -
#F6F8F9
- A soft, light grayish white, providing contrast and space, useful for backgrounds and to keep the design airy.
This color palette combines strong, professional tones with vibrant accents to create a balanced and engaging visual identity. The primary color establishes a solid base, while the secondary colors provide depth and interest. The accent colors enhance engagement and draw attention to important elements, making this palette well-suited for corporate branding.
Would you like to explore typography options that complement this color palette, or do you have specific applications in mind for these colors?
Overview
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Logo Variations
Business Card
John Doe
Creative Director
john.doe@brandname.com
+1 (555) 123-4567
www.brandname.com
Type Scale
Heading 1
Bold / 48pxHeading 2
Bold / 36pxHeading 3
Bold / 30pxHeading 4
Bold / 24pxBody text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Regular / 16pxArticle Layout
The Future of Color
Color trends are evolving rapidly. We are seeing a shift towards more vibrant, expressive palettes that capture attention and evoke emotion.
"Color is a power which directly influences the soul."
Why it matters
Choosing the right color palette is crucial for brand identity. It communicates values without words and creates an instant connection with the audience.
Abstract
Composition #01
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Copy Code
Simulate how your palette appears to users with different types of color vision deficiencies. Approximately 8% of men and 0.5% of women have some form of color blindness.
Original Palette
Protanopia
Red-blind (approx. 1% of men)
Deuteranopia
Green-blind (approx. 1% of men)
Tritanopia
Blue-blind (very rare)
Achromatopsia
Total color blindness (monochromacy)
Shades & Tints
Explore lighter variations (tints) and darker variations (shades) of each color. Click any color to copy its hex code.
Primary Color
#252A2F
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Secondary Color
#0A4637
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Secondary Color
#227874
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Accent Color
#CE4226
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Accent Color
#063351
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Complementary Color
#F6F8F9
Tints
(Mixed with white - lighter)Original
Shades
(Mixed with black - darker)Color Wheel Distribution
Harmony Analysis
Dominant Temperature
--
Harmony Type
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Analyzing color relationships...
Color Values (HSL)
Select Background
Select Text Color
Contrast Analysis
Aa
The quick brown fox jumps over the lazy dog.
Normal Text
Large Text
Understanding WCAG Scores
Normal Text
- AA requires 4.5:1 ratio
- AAA requires 7.0:1 ratio
Large Text (18pt+ or 14pt+ bold)
- AA requires 3.0:1 ratio
- AAA requires 4.5:1 ratio